WEBSITE DESIGN: Why Squarespace?


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About Sprout's Web Design Process...

All of the websites created by Sprout Design Studio are built entirely in house with no out-sourcing using Squarespace, a robust Content Management System (CMS) with an extremely user-friendly interface. In using this format for website creation, Sprout is able to offer its clientele significant cost savings in initial site creation and site maintenance. Within the Squarespace format, changes to site design are made within the context of the current site making it easy to facilitate the evolution of the website over time. And since content changes may be easily made by website owners, future expenses associated with managing website are nominal to none.


Why Squarespace?

User Friendly: Once the website design is established by Sprout Design Studio, it is very easy for (even the most technically un-savvy) website owners to make content and image changes to the site.

Inexpensive: This is hands-down the most inexpensive format in which to create a website. Design costs are frequently less than 25% that of other formats! Hosting costs are comparable but since owners can easily make their own changes, unforeseen future expenses are avoidable.

One Stop Shop: Squarespace offers users the capacity to manage all aspects of their websites- domains, hosting, payments, traffic statistics and analytics, donations, etc. all within the scope of the easy-to-use platform.

Hosting: All Squarespace websites are hosted on Squarespace’s own robust server which means they can handle a huge volume of traffic. HBO, Target and many other major companies have sites that use Squarespace. Squarespace even hosts their own website on the same server and when they ran their 2015 Superbowl ads, there was no problem handling the increased site traffic. In contrast, Wordpress sites require users to find a place to host them.

Mobile Friendly: All Squarespace websites are mobile friendly – fully optimized for ALL device sizes.

Security: Since Squarespace hosts the website, they take care of security and updates. This is not the case with other sites, particularly WordPress sites which tend to have security issues.

Support: Live chat, community knowledgebase and 24/7 email support, usually answered within 1 hour.

E-commerce: Fully integrated with features such as inventory tracking, tax and shipping.

User Data Collection: Squarespace supports over 15 different data types, such as addresses, currency, emails, and text fields, making it easy to capture data from your site visitors. You can also save form submissions to Google Docs, MailChimp, and/or email. Google Docs will be updated in real-time as submissions are entered.